4th of July and satisfied customers

What a great day- great weather , hotdogs with mustard sauce and fireworks in the evening. We had called Calcutta (now Kolkata) and guess what – folks totally unconnected with outsourcing  knew all about the 4th of July holiday. Young folks working at Call Centers for  US companies were having a day off. Just to check out I called various 1800 nos. and found well attended telephones anyway- I was a satisfied customer. As a consumer, my "pursuit of happiness" went well today!

When Jack Welch talked about the central purpose of any business as creating "satisfied customers" I thought the message was simple. Mr. Welch also said that "organizations do not create jobs- satisfied customers do". Think about it, in whatever business you are…

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