The enormous success of the Linkedin IPO is shocking to some as Linkedin revenues for 2010 was $243 million with a profit of only $15 million and the company is valued at almost $9 Biliion! Half of the Linkedin revenues came from recruiter advertising and it sure means changes for the recruiter/headhunter businesses. Don't getContinue reading “Linkedin IPO success could mean dis-intermediation of the headhunter/recruiter”
Author Archives: StratoServe
Linkedin IPO and Granovetter’s “Strength of Weak Ties” job seeker
The Linkedin IPO is expected to go public on Thursday – so why should we remember Granovetter's 1973 article on "The Strength of Weak Ties"? Mark Granovetter is a Stanford sociologist, who wrote by some accounts, the most influential sociological article ever in "The Strength of Weak Ties". Keep in mind that the article cameContinue reading “Linkedin IPO and Granovetter’s “Strength of Weak Ties” job seeker”
Who is the “customer” in education?- well the next link in the supply chain…
The employment situation in the US is not getting better, particularly for young people out of college.And this brings us to the "Who is the "customer"in education?" question. It is certainly not the student as the authors suggest and the simple answer from this blog's pont of view is the next link in the supplyContinue reading “Who is the “customer” in education?- well the next link in the supply chain…”
2011 Yale Consumer Insights Conference brings academics and practitioners together
With 28 presentations packed in one and a half days the 2011 Yale Consumer Insights Conference was once again a great opportunity for academics and practitioners to share insights. This year the focus was on: Social Media Maximizing Brand Performance Marketplace Impact New Product Innovations Competitive Marketing Strategies Understanding Customer choices Check out the 2011Continue reading “2011 Yale Consumer Insights Conference brings academics and practitioners together”
Where are the variations in healthcare costs? Family of four spending doubles in nine years
According to the Milliman Inc. "Milliman Medical Index -MMI " US families of four are paying double of what they paid($9,235) in 2002 today at $19,393. The family expenses have gone up by 7.3% from 2010 numbers that sure is more than double of the average US inflation rate.Left alone this increase is going toContinue reading “Where are the variations in healthcare costs? Family of four spending doubles in nine years”
Skype and Microsoft merger: more consumer centered innovation needed
Microsoft buying Skype for 8.5 Billion US $ is huge news. The question in everyone's mind is what Microsoft will make of Skype ? Initial speculation includes integration with the office suite,with gaming and mobile and generally just become much more of a communication company. And it is this diffuse approach that makes things lookContinue reading “Skype and Microsoft merger: more consumer centered innovation needed”
Healthcare innovation: treating elderly dementia patients in nursing homes
The elderly in nursing homes are particularly vulnerable patients, entirely dependent on the good sense and good will of professional care givers. Hence the question of giving anti-psychotic drugs to aggressive dementia patients to calm them down and basically give less trouble to care givers. As much as 88% of these wrong prescriptions are claimedContinue reading “Healthcare innovation: treating elderly dementia patients in nursing homes”
Medical insurance innovation: Doctor’s offices – collect the co-pay at patient visit!
All medical insurers are trying to improve their innovation efforts with new hires who will improve different elements of the health insurance value chain. Let us look at the co-pay process at the doctor-patient link in the medical insurance business. If you observe, there is great variation in processes across the same insurance companies "network"Continue reading “Medical insurance innovation: Doctor’s offices – collect the co-pay at patient visit!”
TV marketing myopia as sales decline 2.2% and Internet usage zooms
As Gen Y grows up and broadband penetration increases the household TV is expected to decline. This is a huge shift for advertising,programming and journalism on TV as people take more to the Internet for streaming video and social media. Already 40% of all Internet traffic is from video according to CISCO and this isContinue reading “TV marketing myopia as sales decline 2.2% and Internet usage zooms”
End of Osama Bin Laden great endorsement for American spirit
Scenes of crowds of mostly young people cheering outside the White House even before President Obama’s address should assure the world about the spirit of America. This spirit was hugely evident, despite the massive deficit, unemployment, and concerns about future American economic competitiveness. Truly the killing of Osama Bin Laden is a great endorsement ofContinue reading “End of Osama Bin Laden great endorsement for American spirit”