Last year (2007) I had spoken at the GNHCC Business Expo and the expo was great. This year I was unable to attend but requested my Internet Marketing and E-Commerce class to attend and also help out with the AMA-CT booth. It was really nice of the students to attend the expo and also listen to the excellent talk”Web 2.0: Trends in the Digital Landscape” by Mandy Gardiner, Team Manager Google Inc.
[ Note: This post from February 24, 2008 was updated for formatting issues on May 31, 2021]
Category Archives: Growth Marketing & Advertising
Muhtar Kent at Coke and Indra Nooyi at Pepsi and the Bottom of Pyramid
Muhtar Kent is the new CEO at Coke. This blog had commented on the changes at Coke earlier this year and the elevation of Mr. Kent to CEO is indeed a great development. Not only is Muhtar Kent, of Turkish origin, eminently qualified but his elevation signals Coke's diversity comeback . It also makes goodContinue reading “Muhtar Kent at Coke and Indra Nooyi at Pepsi and the Bottom of Pyramid”
Mature Global design Strategies improve profits
I was rather happy to read the Aberdeen report’s summary which highlights that global product design and development leads to reduction in product development time and time to market while allowing the protection of intellectual property through Digital Rights Management. This blog and my research has been investigating these issues for some time and IContinue reading “Mature Global design Strategies improve profits”
Apple iPod early adopters receive iPology
Less than two months ago this blog discussed the spectacular iPhone launch. Today the early adopters who had signed up for the $599 iPhone are furious. Apple decided to reduce the price to $299 to enhance adoption by mainstream consumers, in time for the holiday season. According to Steve Jobs the price cut will makeContinue reading “Apple iPod early adopters receive iPology”
Dell available in Wal Mart – end of pure online business models?
Ever since I saw some Dell computers in my local Wal-Mart, I have been well, shocked! Shocked because like so many others, I have believed that Dell had a unique end to end supply chain that linked its customer preferences directly to its supply chain partners through a very visible and transparent global supply chainContinue reading “Dell available in Wal Mart – end of pure online business models?”
Toy recall , tire recall and the supply chain
Tell me frankly- if you have children are you worried about brain damage caused by lead paint from toys ? If you changed a tire recently, did you look for the "Made in" label – discreetly but anxiously.Globalization is really catching up with everyone and I feel bad for the supply chain managers at MattelContinue reading “Toy recall , tire recall and the supply chain”
Harry Potter and the Deathly Hallows
The last Harry Potter book, i.e. as of now, is getting launched in the US at 12.01 am i.e. in less than 9 hours. People are queuing up and you know things are serious and global when average book sellers from New Delhi are giving long TV interviews about the prospects of this and relatedContinue reading “Harry Potter and the Deathly Hallows”
Apple iPhone launches tomorrow and the supply chain is tops
The iPhone launches tomorrow (Friday 29th at 6 pm) and there are excited shoppers lining up in front of the Manhattan Apple store today i.e. as of Thursday morning. Amazing! The phone is not cheap and you need to sign up for a 2 year contract with AT&T which means a commitment of $2000. TheContinue reading “Apple iPhone launches tomorrow and the supply chain is tops”
Colgate recall
I happened to watch Lou Dobbs and I remembered that I had actually opened a new Colgate toothpaste this morning and the carton was in the waste basket. I knew that I was spooked because I actually went back to check the carton to see the country of manufacture. Whew ! it was made inContinue reading “Colgate recall”
Barry Diller and the IAC
Fifteen years after Barry Diller had gone to see QVC the home shopping network, he was on CBS 60 minutes today. Within minutes of being on 60 minutes the Internet search engines were buzzing with searches for "Barry Diller" ! How much the media consumption experience has changed over the last 15 years ! AndContinue reading “Barry Diller and the IAC”