GlaxoSmithKline is to pay a 3B$ fine, the largest ever for healthcare fraud in the US. In the past, numerous big pharma companies including Abbott, Pfizer have been fined and this is something the industry seems accustomed to. It’s important to understand why pharma marketing becomes unethical, if the unethical sales practices are to stopContinue reading “GlaxoSmithKline 3B$ fine – balancing innovation and ethical marketing”
Category Archives: Relationship Governance
From Strategy to Execution via Website: the Power of Web Analytics
As Web Analytics evolves (see earlier post) the possibility of organizations to map website—>organizational structure—> strategy —-> to execution via website analytics is an enormous opportunity. And this applies to the mission of the organization, its functions including Marketing, Investor Relations, Supplier Relations to Employee Relations. Here is how: Websites are becoming better with moreContinue reading “From Strategy to Execution via Website: the Power of Web Analytics”
From Product Innovation Charter to the Product Protocol
The Product Protocol is a written document that the multi-disciplinary new product development team puts together to help team members from functions like R&D,Design,Marketing,Procurement, Production co-ordinate.
What CEOs’ can learn from the sixty years reign of Queen Elizabeth II
Sixty years of reign by Queen Elizabeth II with 12 Prime Ministers must make all CEO's wonder. Given that CEO's are barely able to last 7 years at the helm of companies. OK CEO's are not monarchs but you have to to wonder at the enduring success of the British monarchy in an ever-changing world. Continue reading “What CEOs’ can learn from the sixty years reign of Queen Elizabeth II”
Innovation : tyranny of the Buy Class Relationships in B2B Marketing
The tyranny of buy-class relationships hinders innovation. Buy-classes are a part of the Buy Grid that also considers Buy Phases. The Buy-Grid is an old model of looking at buying decisions in the supply chain. Robinson, Faris and Wind in 1967 (here is a nice summary) came up with the buy-grid to say that organizations have different processes depending on whether the B2B buy was a straight rebuy, modified rebuy or a new buy.
Why is execution so difficult and strategy so easy?
Why is execution so difficult and strategy formulation so easy? This is one of those perennial management and leadership questions. A question that legendary managers like Jack Welch emphasizes and thought leaders like Ram Charan have been writing about. Somehow execution is equated with “tactics” and numerous budding managers and leaders are constantly told about being more strategic- as if great strategy alone will get things done. Here are some thoughts on bridging the strategy to execution challenge:
Innovation is always in context of customers,stakeholders and society
If we think of innovation, invariably we think of radical innovations like the iPhone or Facebook. By doing so, individuals succeed in just beating up themselves and their organizations – and for no reason. Consider that after the iPhone or Facebook started taking off entire industries (eg. smartphone for iPhone) and social media (eg. LinkedInContinue reading “Innovation is always in context of customers,stakeholders and society”
Why do organizations find it so hard to update websites?
Ask small or large organizations- for profit, non-profit or government ones – and top managers will admit that their website could be better in both content and looks. Understanding why organizations find it so hard to update websites is useful. Here are five thoughts: "Bricks" organization legacy: Remember that any business that existed before 2000Continue reading “Why do organizations find it so hard to update websites?”
Diamond Foods: Pringles fiasco- a farmer co-operative supply chain implodes as corporation
When Diamond Foods announced its plans to acquire Pringles from P&G it seemed like a great move to this blog. So it comes as quite a shock that the deal is off and Kellogg's is acquiring Pringles , trying to expand its snacking line for salted foods in emerging markets as P&G , the PringlesContinue reading “Diamond Foods: Pringles fiasco- a farmer co-operative supply chain implodes as corporation”
Doctor private practices are caught up in $1 Trillion health insurance B2B negotiations
Call it the mother of all high value B2B negotiations– estimated at $1 Trillion and 40% of total health-care spending in the US. This from research by Robin Lee of NYU who made a great presentation of his work at Yale School of Management, last month. When you hear of doctors going broke with privateContinue reading “Doctor private practices are caught up in $1 Trillion health insurance B2B negotiations”